Like many start-ups and rapid-expanders, sourcing quality photography for your new website can be an issue. Many times, we rely on the perfect photo to grab the attention of our visitors, and when you’re an innovator who’s just getting started… how do you get the photos?
Our client developed an application that enhances the color and durability of concrete pavers (must be applied to the wet paver mix) and contracted us to build a fresh company website featuring their new product line.
With a product like this, you need demo photos to get sales. Studio shots provide great color, texture, and detail – but buyers want to see a finished product before they’re confident in making the choice.
The client provided us with a limited number of pavers in a variety of sizes and colors. The plan, create a series of faux sets which, when viewed without the framing of a camera, were far from what they appeared.
Though we are shooting everything in one North Carolina location, we don’t want the viewer to get that impression. We incorporate more tropical plants and bright red mulch to give this set a unique, yet still uniform appeal.
While waiting for the light on day 1, we prepared two locations for today. The light was perfect, the smokey mountains fulfilled their promise and gave us the best, most naturally diffused light you could ask for on this shot.
check it out live at www.acmchecm.com